Sleeping ad giant Amazon finally stirs

San Francisco/New York: Inc is known in the advertising industry as the “sleeping giant” because the world’s largest Internet retailer harbours a trove of consumer-spending data that many marketers have called an unrealized opportunity. Now it’s awakening to the potential. After running ads on its own website for years, the company has taken the […]

Indian Retailers Hope for Better 2013

Indian retailers saw a fledgling recovery in sales toward the end of 2012, raising hopes of better fortunes in 2013. Sales were tepid for most of 2012 as local retailers felt the pinch of high inflation and slowing growth, which left consumers with less money in their pockets for shopping. There was, however, a spike […]

Amazon most satisfying website to shop: Survey remained the best website for shopping online while JC Penney Co Inc  suffered the largest drop in customer satisfaction of any major online retailer this holiday season, according to a survey released on Thursday. Flash sale sites and were among the worst performers in online shopping satisfaction this season, according to ForeSee’s […]