Amazon plans to storm India with Fulfilment plan

E-commerce giant Amazon.com has launched its website for India with Amazon.in. It is designed to facilitate transactions between buyers and sellers. The marketplace will help Amazon overcome regulatory hurdles which prevents foreign retailers from having an Indian arm directly selling products in India. According to the marketplace model, Amazon does not own any of the […]

Flipkart move to marketplace is triumph of clicks over bricks

With India’s largest e-commerce entity Flipkart announcing the launch of a marketplace platform, many in the sector wonder if this model is more suited for the Indian market than the inventory-led one. The marketplace model, as propagated by eBay, brings buyers and sellers in direct contact. As in an inventory-based model, a marketplace platform does […]